About Us

About us

Visit Herefordshire became a private not-for-profit company in April 2011 and is the established tourism marketing organisation for Herefordshire.

We are proud to work with over 300 businesses in the county, supporting the tourism economy and attracting even more visitors to experience our wonderful county and the diverse range of experiences..

Tourism is Herefordshire’s second biggest economy worth over £466 million in 2011, providing more than 8,500 FTE jobs within the county. With over 7,500,000 tourist days enjoyed within the county, we have much to shout about – and at Visit Herefordshire we do this nationally, regionally and locally using press, web, social media, PR and distribution.

Visit Herefordshire is…

• Chaired by Alan Curless OBE MA
• Run by a Board (of Directors) drawn from across the business community
• The trading arm of The Herefordshire Trust (charity)
• A revenue generating organisation (to maintain the service)

We are…

• The established marketing and promotional organisation for Herefordshire tourism businesses
• An innovative and effective tourism marketing organisation working closely with local partners, neighbouring county tourism organisations, Visit England and Visit Britain
• The hub for all county, Hereford, group and cider route visitor enquiries
• The central hub for all tourism related stories, press and media enquiries and visits

The team at Visit Herefordshire are passionate – about tourism and about encouraging visitors to stay longer and more frequently to experience our wealth of attractions and activities, stunning scenery, great cultural and heritage experiences to sample our locally produced food – and so much more! With our hard work, you on board and working with local organisations we can achieve this together.

The Team

We are small in number but work hard to benefit tourism businesses across the county.

Chair: Alan Curless OBE MA
Email: alan.curless@btinternet.com
Tel: 07703 100 121

Managing Director:
Sally-Ann Roberts
Email: sally.roberts@visitherefordshire.co.uk
Tel: 01432 268430 option 5
Mob: 07703 671190

Accounts and Finance Manager:
Tricia Wright (Wednesdays)
Email: tricia.wright@visitherefordshire.co.uk
Tel: 01432 268430

Business Development Manager & Deputy MD:
Clare O’Reilly
Email: clare.oreilly@visitherefordshire.co.uk
Tel: 01432 268430 option 1
Mob: 07703 671188

Interested in finding out more?

For advertising and promotional opportunities, please click HERE

To find out how Visit Herefordshire can support your business, please contact:
Clare O’Reilly clare.oreilly@visitherefordshire.co.uk 01432 268430

County Tourism Strategy

Professor Stevens & Associates were commissioned by Herefordshire County Council to write the Herefordshire Tourism Strategy 2010 – 2015.

Please click HERE to download a copy.